Lessons in Marketing

Lessons in Marketing

1 You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" - That's Direct Marketing

2 You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says: "He's very rich. Marry him." - That's Advertising

3 You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: "Hi, I'm very rich. Marry me." - That's Telemarketing

4 You're at a party and see gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink, you open  the door (of the car)for her, pick up her bag after she drops it, offer her ride and then say: By the way, I'm rich. Will you marry me?" -That's Public Relations

5 You're at a party and see gorgeous girl. She walks up to you and says You are very rich! Can you marry ! me?" -That's Brand Recognition

6 You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me!" She gives you a nice hard slap on your face. That's Customer Feedback

7 You see a gorgeous girl at a party. You go up to her and say:  "I am very rich. Marry me!" And she introduces you to her husband.That's demand and supply gap

8 You see a gorgeous girl at a party. You go up to her and before you say anything, another person come and tell her: "I'm rich. Will you marry me?" and she goes with him - That's competition eating into your market share

9 You see a gorgeous girl at a party. You go up to her and before you say:  "I'm rich, Marry me!" &your wife arrives. -That's restriction for entering new markets

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The ones that "CARE"

The following is the philosophy of Charles Schultz, the creator of the "Peanuts" comic strip. You don't have to actually answer the questions. Just read the e-mail straight through and you'll get the point.

1. Name the five wealthiest people in the world.

2. Name the last five Heisman trophy winners.

3. Name the last five winners of the Miss America.

4. Name ten people who have won the Nobel or Pulitzer Prize.

5. Name the last half dozen Academy Award winner for best actor and actress.

6. Name the last decade's worth of World Series winners.

How did you do?

The point is, none of us remember the headliners of yesterday. These are no second-rate achievers. They are the best in their fields. But the applause dies. Awards tarnish. Achievements are forgotten. Accolades and certificates are buried with their owners .

Here's another quiz. See how you do on this one:

1. List a few teachers who aided your journey through school.

2. Name three friends who have helped you through a difficult time.

3. Name five people who have taught you something worthwhile.

4. Think of a few people who have made you feel appreciated and special.

5. Think of five people you enjoy spending time with.

Easier?

The lesson: The people who make a difference in your life are not only the ones with the most credentials, the most money, or the most awards. They are the ones that care .

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